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Report Overview: The article is largely objective, providing factual information about the Irish Film Institute's project to digitize and preserve old advertisements. It does not exhibit significant bias or manipulative techniques. However, there are minor instances of promotional language.

Sides Objectivity Scores

Irish Film Institute (95)

Sides Representation Balance

Favored Side

Irish Film Institute

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Detected Manipulations & Suggested Changes

Promotional Language

Use of language that promotes a product or service rather than providing objective information.

"You can also download the IFI Archive Player App for free on iPhone, Android, Apple TV, Amazon Fire TV, and Roku."

Remove the promotional language or rephrase it to focus on the informational aspect, e.g., 'The IFI Archive Player App is available on multiple platforms.'

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